BALLER MOVE: Sit in 12-Team Leagues
POSITIONAL VALUE: WR4
ANALYSIS: Buffalo Bills wide receiver Keon Coleman made his NFL debut against the Arizona Cardinals in Week 1, catching four passes for 51 yards. It was a solid performance from the rookie as he led all Bills wide receivers in total snaps.
In the season opener, Coleman had 100 percent route participation, two red zone targets, and 1.73 fantasy points per target versus man coverage. He also caught his only contested target, silencing some of the critics who questioned his ability to beat defenders one-on-one.
I know I see a similar catch that Keon Coleman did: pic.twitter.com/TqtZznFEul
— 🏆-Ashton JoshAllenEra (@cookedbycoleman) September 8, 2024
Heading into Week 2, Coleman remains in a high-volume role but gets a much tougher matchup against the Miami Dolphins. He'll run most of his routes against Jalen Ramsey and Kendall Fuller, two very solid cornerbacks.
We still think Coleman can produce, especially in a game that has the makings of a potential shootout. However, managers should temper expectations slightly due to the matchup.
As a result, Coleman is a low-end WR3/FLEX play in leagues with 14 teams or more. Once you get into leagues with 12 or fewer teams, it becomes difficult to justify starting the Bills' rookie unless receiver injuries have already burdened your lineup.
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