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Wide receivers typically enjoy longer stretches of being productive than do running backs, so in Dynasty fantasy football, the windows in which it's valuable to hold them last longer. This applies to their trade values as well, so it's always important to keep that in mind.
But this can be part of a collection of circumstances that help push players' value up too far or give you a reason to snag them, as they may be underrated. Baltimore Ravens wide receiver Zay Flowers, Kansas City Chiefs WR Rashee Rice, and Minnesota Vikings wideout Jordan Addison are three young receivers for whom it's important to make these evaluations.
Let's break down which of the three players you should look to sell and which ones are worth paying up for and acquiring in Dynasty before the 2025 season.
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Buy Or Sell Zay Flowers?
Flowers ended the season having caught 74 of his 116 targets for 1,059 yards and four touchdowns. While it was viewed as a breakout season, his touchdown total declined from 2023, when he scored six total touchdowns (five receiving and one rushing).
He played in one more game and had eight more targets and three fewer receptions. While he racked up 201 more receiving yards than his rookie season, his presence in a run-first option with a quarterback who prefers to spread the ball around and not hyper-target him isn't helping his outlook.
day 367 of posting zay flowers pic.twitter.com/KsZWTgKQPQ
— noah✞ (@zayflowersgoat) February 13, 2025
He's improved in several aspects of his game, but it doesn't seem like a role expansion is an imminent part of his future. Instead, he'll likely keep sharing targets with tight ends Mark Andrews, Isaiah Likely and Charlie Kolar, with fellow WR Rashod Bateman and RB Justice Hill dipping into the pie as well.
Ravens offensive coordinator Todd Monken knows what he wants, and he'll be with the team for at least another season. At some point, running back Derrick Henry will start to decline and Jackson's rushing ability will diminish as well, but that's not in the near future.
Yet Flowers is ranked in the top 35 for startup Dynasty leagues. It doesn't seem like his ceiling justifies that place. Even though Jackson had a ridiculously productive passing season, the volume simply isn't concentrated enough. Flowers isn't a prototypical "X" receiver, nor does he play that role in Baltimore's offense.
day 364 of posting zay flowers pic.twitter.com/N8ZFNphgFN
— noah✞ (@zayflowersgoat) February 10, 2025
He only logged four games with 10 or more targets in 2024. A hot start to the season faded into mediocre production. You're better off selling him for other players or even for picks. He commands a pretty high price that isn't justified.
Buy Or Sell Rashee Rice?
Rice is a difficult player to evaluate. His quarterback, Patrick Mahomes II, took out his knee and ended his 2024 season prematurely with an ill-advised attempt at tackling a defender on an interception return. Not only will Rice have to rehab that injury, but a suspension looms for his involvement in a car crash last offseason.
He was in the midst of a big breakout, and his role in the Chiefs offense was spectacular in the few games that he did play. He scored 17.3, 18.5, and 29.1 PPR fantasy points in his only three injury-free games this season and looked to be the focal point and primary target earner over that stretch.
"I miss him"
but it's just weeks 1-3 Rashee Rice #ChiefsKingdom pic.twitter.com/zdhwrS3Av2
— Price Carter (@priceacarter) December 3, 2024
The knee injury will certainly hamper him, as will the suspension. How much remains to be seen. Yet his value remains relatively sticky -- like Flowers, he's in the top 35 Dynasty-valued players right now. It's probably justified. We saw how the offense looked without him, and it was pretty ugly.
Add in the washed nature of tight end Travis Kelce's athleticism, and it's easy to see why Rice is valued so highly. He was on a tear to start the season, and his route-running had developed very nicely. He's the clear WR1 on a team with Mahomes. We just hope the QB doesn't break his other knee next season.
Jokes aside, you're probably better off holding or buying Rice. Perhaps there are still fantasy managers who want to offload him due to the rough season he's likely about to have. But KC doesn't really have anyone else to throw the ball to, and Rice is a very good receiver regardless.
Buy Or Sell Jordan Addison?
Addison's current situation is interesting. He won't be the WR1 of his team any time soon, and it probably wouldn't be great for a team to have him as their primary option, anyway. Yet he improved, at least on a per-game basis, in 2024, despite having Sam Darnold as his quarterback.
Addison played in two fewer games, so his overall production was technically worse. Still, he modestly ticked up his receiving yards per game, yards per catch, and receiving touchdowns per game totals. He now has 19 touchdowns across two seasons, showing his ability to find the end zone.
Jordan Addison's contested catch ability is like no other 😮💨 pic.twitter.com/HHBzOKGBz6
— Cam (@42Cyc) February 4, 2025
He's a very impressive talent in a great offensive system. The quarterback situation doesn't seem to matter much -- even if the team doesn't re-sign Darnold, they have rookie J.J. McCarthy, who's easily the better player. I know this because Darnold is terrible. He did have a solid regular season, but the offense was designed around covering for his deficiencies.
Minnesota extended head coach Kevin O'Connell, so the offense is in great shape moving forward. Addison will continue to play a pivotal role. But it's worth questioning if his ceiling is much higher than he's produced at this point. 10 and nine touchdowns in his first two seasons is great production.
I would lean toward selling, though. TDs for receivers can dry up quickly, especially if they're not the top option on their team. Between him, Jefferson, and the tight end T.J. Hockenson, there's quite a bit of target competition.
Jordan Addison's Ability after the catch is so underrated pic.twitter.com/ZCoggkBc45
— Cam (@42Cyc) February 9, 2025
It's just hard to bet against his talent. My recommendation here would be to hold, but if I had to, I would lean toward selling, primarily because of the presence of Jefferson, who isn't going anywhere. Addison is likely to remain the WR2 for a long time.
That will ultimately depress his production. And it doesn't help how streaky he can be, evidenced by his inability to eclipse 1,000 receiving yards in 17 and 15 games in his first two seasons. If the TDs start becoming less abundant, Addison's value will likely fall.
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